In the competitive insurance world, few names carry the weight and influence of Jesus Bustillos. As the founder of Plans for Life, Jesus has transformed his agency into a national powerhouse through his dedication, leadership, and unique approach to financial education. Since 1999, he has helped thousands of families and businesses in El Paso, Texas, secure their financial future with personalized health insurance, life insurance, and Medicare solutions.

Jesus’ vision for Plans for Life took off in 2015 with the implementation of the Affordable Care Act (ACA). Recognizing the opportunities this presented for individuals and businesses, Jesus became a leader in guiding clients through the complexities of ACA enrollment. His approach to insurance goes beyond simply offering policies—he educates his clients, empowering them to make informed decisions.
Despite personal challenges, including the loss of both his wives, Jesus continues to honor their memories by working tirelessly to provide families with the best insurance solutions. His philosophy of asking better questions has consistently led to better outcomes for his clients, making Plans for Life a trusted name in El Paso and across the nation.

Jesus’ legacy is built on innovation, compassion, and an unyielding commitment to helping others. Plans for Life continues to grow under his leadership, offering financial education that empowers individuals and businesses alike.